Beginning this semester, I was so looking forward to starting down my path as a Communications Studies major at Furman. This was the first semester I began taking major requirement classes and I was really looking forward to acquiring some new skills. Digital communications was the second communications class I took this semester, in addition to public speaking.
Beginning this semester I had a few skills with Photoshop and iMovie. I was really looking forward to exploring those skills with a communications focus. With the addition of a new WordPress account, I was able to really broaden my knowledge of several platforms in this class and develop my understanding of digital literacy.
… [an] urgent need: to expand our conceptions of what it means to be fully literate in new times. Ours is an age in which technologies for multimedia, multi-modal authorship proliferate, challenging logo centric habits of mind… In these new times, I want to suggest, a familiarity with the full range of communicative tools, modes, and media, plus an awareness of and a sensitivity to the power and importance of representation of self and others, along with the space and support to communicate critically, aesthetically, lovingly, and agentively – these are paramount for literacy now (p. 230).
Digital literacy isn’t just about using information and communication technologies to create and communicate information. There is much more than that. The most important component in Hull’s definition is the acknowledgement of “a familiarity with the full range of communicative tools, modes, and media“. Utilizing certain platforms to have successful digital literacy is important.
Those platforms include:
Digital writing skills — In the digital word, you are not writing a novel. You are writing, however, to a digital audience that is fast moving and does not want to read too much. In my blog posts, I kept the content short a precise, while conveying an important message.
Podcast — Knowing how to produce an informative piece of audio is important. You have to have clear audio and a good story. My podcast group used the Audacity, a lavaliere mic, and a regular mic to create the best podcast sound for our story – Furman’d Dating Culture.
Videos — Knowing how to create a clear story through video can be very powerful. Through my Tandem video, I used iMovie and a camcorder. Recording still, clear footage with informative interviews was important in shooting a good video.
Images — Having clear photo that convey your story can help attract readers. I really wanted clear images for my blog that conveyed the importance of coffee.
My multimedia project blog reflected all of these. I really focused on good writing and attractive images. I wanted the story of quality coffee in Greenville to really be portrayed. In my video It was important to me to have quality footage and several interviews to really tell a successful story about Tandem. I so enjoyed shooting the video and editing it because those two goals were apparent.
After the conclusion of this course, I definitely can say I acquired some new skills with WordPress, video storytelling and editing, displaying attractive content, making a Podcast, and utilizing different forms of equipment.
I am so happy I chose to be a communication studies major. I know I will be well prepared for a career in sports marketing, sports management or event planning. Luckily, this summer I will be showing off these new skills at my internship with JMI Sports here in Greenville.